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Leader Digital Marketing (m/f/d)

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Date: 24-Dec-2020

Location: Düsseldorf, DE

Company: C & A

You know the ins and outs of Digital Marketing? You have a proven track record of seeking new ways to engage customers across all digital touchpoints? And you inspire your team every day to give their best and think outside the box? Then you are the perfect fit for C&A! As a company, we take pride in our 179-year heritage, while always striving to be a force for good - today and tomorrow.


Your responsibilities at C&A

  • You will manage the C&A brand in terms of Online Branding, Social Marketing, Community Management, Listening and Data Analysis
  • You define, develop and implement high-performing digital campaigns to support the business goals and lead the way into a new digital era

  • You set up a KPI framework to deliver performance goals and you ensure a consistent C&A look & feel across all digital touchpoints

  • You oversee the social channel strategy and ensure that campaigns are executed most effectively across all digital channels, paid and organic

  • You provide visible and effective leadership of the Digital Marketing team

  • You report directly to the Director Marketing Europe


At C&A you can look forward to

  • An interesting job in an international working environment
  • You will receive an in-depth induction into your new role and you will have the opportunity to participate in a variety of trainings
  • A positive working atmosphere with helpful colleagues and corporate events
  • A listening ear to your ideas and an opportunity to discuss them
  • In addition, you will enjoy attractive discounts, a subsidized canteen and a public transport travel pass


What we expect of you

  • Completed studies in Marketing or related areas of business administration with substantial experience (+10 years) in Digital Marketing, including digital strategies, content marketing and social shopping
  • Experienced in data-based content creation, conversion modelling and social analytics
  • A work ethos characterized by professionalism and commitment, including profound leadership skills that foster a performance culture
  • Experienced in change and project management as well as your strong analytical skills
  • You have excellent communication skills in German and English

Job Segment: Project Manager, Marketing Manager, Branding, Marketing, Technology

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